Alhaji Alieu Ebrima Cham Joof
1. Joof, Alh. A.E. Cham. "Gambia, Land of our heritage." p IV. (1995)
2. The Point Newspaper (Gambia). "Tribute to Late Alhagie A. E. Cham Joof." Compiled by Mr Momodou Jammeh, Kanuma Village Lower Nuimi District. Wednesday, 11th May 2011 (last retrieved : 13th July 2013)
A world where every Seereer lives a happy and dignified life; free to practice the religion of their ancestors without subtle prejudice; and to speak, write and do business using the language of their forefathers.
Our slogan Seereer 1st.™ is not just a marketing slogan, but a philosophy that is at the heart of our very existence. It is the very embodiment of what we stand for and how we operate day-to-day as a Seereer resource centre. Before we embark on any decision, we ask: How would that benefit the Seereer community? How would that promote Seereer culture? How would that preserve Seereer Heritage™ and tradition? How would that ensure Seereer continuity? In so doing, we put the interest of the Seereer community first.
Our mission is to preserve Seereer heritage for future generations and to ensure Seereer continuity. To that end, we promote the Seereer and Cangin languages, Seereer culture, history, theology and sciences, by providing great resource content that will attract and connect the Seereer community and empower them with the knowledge and skills in the preservation of their cultural heritage and identity.
The Seereer Resource Centre works dligently to:
- preserve Seereer heritage, culture and traditions free from prejudice and discrimination, be it ethnic or religious;
- highlight and stop the politically driven agenda of this "one-sided assimilation program" inherited from the colonial days, now sweeping through the Senegambia, which is to the detriment of Seereer cultural heritage and identity;
- support poor Seereer communities in Mauritania and other Black communities in the country who have been the subject of discrimination and persecution;
- ensure every single Seereer lives a dignified and happy life in accordance with the spirit of The Universal Declaration of Human Rights;
- support every Seereer in needs of our services, young or old, male or female, no matter what their political or religious beliefs;
- ensure every Seereer child has access to good education;
- ensure every Seereer child or young adult has the freedom to study Seereer religion in school or college if that is their wish and/or the wishes of their parents, without bigotry and religous discrimination, but Seereer religious lessons taught in an engaging and supportive manner, just like the Abrahamic religions of Christianity and Islam are taught in Senegambian schools.
The Seereer Resource Centre (SRC) was founded in order to promote and provide a support service for the Seereer and Cangin languages, Seereer culture, history, theology and medicine; to assist in the educational needs of deprived Seereer children in the Senegambia Region and to provide a forum and networking opportunities where the Seereer community can connect and inspire one another about the beauty, richness and diversity of their Seereer Heritage™.
The idea of a Seereer resource centre was conceived in 2008 by our founder Tamsier Joof (Tamsier Joof Aviance). The idea came about due to the lack of Seereer language courses online. Initially, the idea was just to offer online courses in Seereer and Cangin languages. By 2010, it was decided to offer other Seereer related services in conjunction with the language courses. For the past couple of years, a lot of work has gone into acquiring documents, books, papers, artefacts, audios, videos, etc., all relating to Seereer history, culture, religion and medicine. Our Website first went up on 13th July 2013.
Aims and objectives
Aims and objectives
As a resource centre, we serve a very large community from diverse socio-economic backgrounds, languages and religious beliefs. However, one major thing that connects most visitors to our Website is their shared Seereer cultural identity. Along with trying to provide great content to meet the diverse needs of our visitors, we also have a moral obligation to improve the lives of poor and voiceless Seereer communities in Senegal, the Gambia and Mauritania. To this end, we endeavour our utmost to pool our resources from the sale of merchandise and events in order to meet our charitable objectives.
Short term objective
- To translate the SRC's English Website (this Website) into French, Seereer-Siin, Saafi-Saafi, Ndut, Sili-Sili, Noon and Laalaa.
- To establish an online newspaper, reaching Seereers in Senegambia and throughout the Diaspora.
Medium term objective
- To establish an online Seereer radio station, reaching Seereers in Senegambia and throughout the Diaspora.
- To create a learning resource for each of the Cangin languages: Saafi-Saafi, Ndut, Sili-Sili, Noon and Laalaa.
- To provide safe drinking water in at least seven of the poorest Seereer villages (at least one in Mauritania).
- To establish an online translation service for Seereer and all of the Cangin languages, from English/French to Seereer/Cangin and vice-versa.
Long term objective
- To erect two school buildings in at least two of the poorest Seereer villages.
- To erect two Serereer Centres, one in the Siin-Saluum area of Senegal, the other in the Gambia.
- To establish a Seereer Museum with its own library and reading rooms in the Siin-Saluum area of Senegal, in order to permanently house our collection of Seereer related objects, books, documents, videos, audios, etc.
Fig 1. Original logo
Fig 2. Current logo
Our logo evolved from figure 1 to its current design (figure 2). The three initials of our name (SRC) and the two black coiled snakes are present in both designs. In the original logo, the colour green represents the agricutural heritage of the Seereer people. The two coiled snakes represent the Seereer Pangool (ancestral spirits / saints). The star in front of the moon is the Star "Yoonir" in Seereer-Siin, called "Seeseen" in Saafi-Saafi and more commonly known as Sirius. Yoonir is a revered star in Seereer cosmogony and cosmology and is regarded as the symbol of the Universe. It is also the symbol of the Seereer-Siin people (the Seex) and it is believed to represent good fortune and destiny in the Seereer world-view.
In the current logo (figure 2), the two coiled snakes are present again symbolising the Pangool, however Yoonir, the moon and the colour green are replaced by the Seereer uuf (loincloth) believed to be mythical.